Clients and projects
Major freelance assignments 2014 – today
NDA
Travel booking agency
Germany’s #1 booking platform for business travel
2024/2025
UX consultation, design and user research for conversion optimisation and opportunity prioritisation across the customer journey
NDA
Automotive brand
German premium car manufacturer
2023/2024 • Assignment via horyzn.io digital consulting
UX consultation and concepts for the aftersales experience of private vehicle owners on the various international market sites
(physical and digital products, service & repair management, owner dashboard, etc.)
Start-up, manufacturer of a three-in-one iOT water maker
2022/2023
Analysis and redesign of web site entry pages and cart & checkout process
Concept and design of a new starter kit configuration and a subscription model
Redesign of app
International science publishing group
2022
Analysis and website optimisation of an e-learning platform for early career science researchers
Europe’s leading online optician
2020/21 and 2022
Interim Head of UX
Analysis and redesign of the cross-channel eye exam journey
Analysis and redesign of product listing pages and product detail pages for eyeglasses
Concept and design of a frame size consultation wizard
Introduction of Figma in UX team and setup of a new design system (together with freelance UX/UI designer Rui Gorgulho)
Educational start-up for school children and their parents
2021
Concept and design of a personalized course platform for school children (together with freelance UI designer Larissa Honsek)
NDA
Travel platforms provider
Provider of one of Germany’s top package tour portals
2019 • Assignment via UX&I design agency
Analysis and redesign of the mobile search and booking journey
Digital innovation unit of the Koerber industry group
2018/19
Concept and design of a new 3D training tablet app for industry machine operators (together with freelance 3D designer Johann C. Bätz)
Start-up, provider of standardized installation services
2018
Research, concept and design for a new order management web app for craftsmen partners
German mechanical and plant engineering company
2018 • Assignment via thinkmoto agency
Analysis and redesign of company website
NDA
Swiss Cosmetics Group
Leading manufacturer of private-label cosmetics
2017/18 • Assignment via UX&I agency
Concept and design of the entire online experience of a new personalized skin care product (together with freelance UI designer Moritz Otto)
One of Germany’s largest banks
2017 • Assignment via Neugelb, Commerzbank’s own design studio
Development of UX guidelines for the bank’s private and corporate clients apps
Analysis and UX strategy for the bank’s corporate clients web & app landscape (together with freelance UX designer Heidrun Hartl)
Concept for a new B2E management dashboard
CRM and digital strategy consultancy
2016/17
Prototype for a digital short-term insurance product, for a German insurance group
Service blueprint of a digital loyalty app program, for an international restaurant chain
Support for digital strategy for a German-British car brand
Europe's largest online training platform for programming / design professions
2016
Customer development interviews with employers, students and course mentors to devise and validate new value propositions / product offerings for the company
German B2B and B2C supplier of fish and seafood products
2015/16
Redesign of the B2C website (together with freelance UI designer Silja Schulwitz)
Concept and design for a new local fresh fish delivery recommendation service
Online Brokerage platform provider for private traders
2015
Analysis and redesign of the website
Concept, development and content for a new E-learning platform, with a first course on options trading (together with freelance UX designer Katharina Koberdamm)
Europe's largest telecommunications company
2014/15
Onboarding and personalisation concept for Telekom's "Puls" Android Tablet
See my CV for previous work experience in permanent positions 2000-2014.